Lorem Ipsum
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque condimentum eros sed vehicula rhoncus. Maecenas vel molestie est. Sed quis turpis sapien. Donec vel dignissim augue, vel maximus velit. Pellentesque eget pretium tellus, nec aliquet purus.
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Never let the cold get in your way.
Insight : People tend to lose energy in the winter.
Idea : Berocca product as winter clothing/accessories.
Execution : Visual metaphor of Berocca product as a winter scarf, beanie, and mittens.
2023